Brightmark

Brightmark is a renewable energy startup where I led concept development and execution of innovative strategies and corresponding creative guidelines that set or adhered to company brand equities.

My job was to lead overall efforts and strategic vision of the department by directing and mentoring a group of design professionals (producers, graphic designers, industrial designers, photographers, architects, videographers illustrators, etc.) and by engaging in multi-disciplinary cross-functional teams (strategists, marketers, copywriters, etc.) while collaborating with external consultants, freelancers and agency partners.